Comments on: Debt Settlement Marketing: The Gist, The Juice & The Lies http://debtbytes.org/2009/09/01/debt-settlement-marketing-the-gist-the-juice-the-lies/ Information and Strategies for Dealing with Debt Fri, 03 Sep 2010 23:43:20 +0000 hourly 1 http://wordpress.org/?v=3.0 By: mbovee http://debtbytes.org/2009/09/01/debt-settlement-marketing-the-gist-the-juice-the-lies/#comment-211 mbovee Wed, 21 Jul 2010 19:12:59 +0000 http://consumerrecoverynetwork.com/?p=5#comment-211 I would tend to agree based on the high overhead and cost per acquisition for the typical settlement sales effort. The inherent problem is the attempt to mass market and "sell" settlement services in the first place. Mass marketing of debt settlement due to costs and the suitability of the consumers (when honestly assessed) who respond to the marketing effort is, and likely always was, doomed from the start. I would tend to agree based on the high overhead and cost per acquisition for the typical settlement sales effort.
The inherent problem is the attempt to mass market and “sell” settlement services in the first place.

Mass marketing of debt settlement due to costs and the suitability of the consumers (when honestly assessed) who respond to the marketing effort is, and likely always was, doomed from the start.

]]> By: James Lopas http://debtbytes.org/2009/09/01/debt-settlement-marketing-the-gist-the-juice-the-lies/#comment-13 James Lopas Thu, 17 Jun 2010 07:04:28 +0000 http://consumerrecoverynetwork.com/?p=5#comment-13 I don't think it is realistic to provide a predictive live transfer debt consolidation debt campaign if you have a telemarketing center located in the US and have a chance at making some money. I don’t think it is realistic to provide a predictive live transfer debt consolidation debt campaign if you have a telemarketing center located in the US and have a chance at making some money.

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